Does this tool guarantee Meta template approval?

No. This tool is a drafting and copywriting assistant. Official template approval is determined exclusively by Meta based on their WhatsApp Business and Commerce policies. We provide compliant structure and variable syntax guidelines to help you avoid common rejection pitfalls.

How do variables like {{1}} and {{2}} work in WhatsApp templates?

Variables represent dynamic parameters that are personalized for each recipient when the message is sent. For example, {{1}} can be replaced with the customer's name, {{2}} with your company name, and {{3}} with an order number. In Meta templates, variables must be numbered sequentially and enclosed in double curly brackets.

What are the common reasons Meta rejects WhatsApp templates?

Common rejection reasons include: (1) Missing variable samples during submission; (2) Placing variables at the very beginning or end of the text; (3) Consecutive variables without words in between (e.g. {{1}}{{2}}); (4) Unclear or misleading promo copy; and (5) Selecting the wrong category (e.g., submitting a marketing message as a utility template).

Can I draft templates in Hindi or Hinglish?

Yes! Our generator includes native Hindi (हिंदी) and Hinglish templates designed specifically for Indian consumer markets and local businesses.

Template Copywriting Assistant

WhatsApp Template Generator — Business Message Drafts

Draft professional WhatsApp Business message templates across 10 communication purposes and 9 industries. Available in English, Hindi, and Hinglish.

WhatsApp Business Template Generator

Draft structured WhatsApp Business message templates for notifications, leads, and orders in English, Hindi, and Hinglish.

Template Purpose

Industry / Niche

Language

Tone of Voice

Customize Sample Variables for Live Preview:

Customer Name {{1}}

Business / Brand {{2}}

Offer / Order / Product {{3}}

Template Blueprint (Meta Syntax)lead_followup_ecommerce_eng_v1

Header (Text / Media):

Following up on your inquiry with {{2}}

Body Copy:

Hi {{1}}, Thank you for your interest in {{2}}! We noticed you inquired about {{3}}. Our team is here to answer your questions and help you pick the right solution. Would you like to schedule a quick 10-minute walkthrough today?

Footer:

Reply STOP to unsubscribe

Quick Reply / CTA Buttons:

[ Book Quick Call ][ Explore Details ]

Mobile Customer ViewLive Mockup

Following up on your inquiry with ChatGrow

Hi Aarav, Thank you for your interest in ChatGrow! We noticed you inquired about summer catalog. Our team is here to answer your questions and help you pick the right solution. Would you like to schedule a quick 10-minute walkthrough today?

Reply STOP to unsubscribe

11:15 AM✓✓

Book Quick Call

Explore Details

Important Notice on Meta Template Approval & Compliance:

This tool is a copywriting assistant designed to draft compliant message text. Official WhatsApp message templates must be submitted to and approved by Meta through your WhatsApp Business Cloud API account or Business Solution Provider. Meta assigns message categories (Marketing, Utility, Authentication) and applies policies to prevent spam. ChatGrow does not claim Meta partnership or guaranteed template approval.

Your Data Stays 100% in Your Browser

Zero Server Storage

ChatGrow does not collect, transmit, or store your phone number or pre-filled welcome message. All QR codes, click-to-chat links, and website embed codes are rendered instantly inside your browser using client-side JavaScript.

No analytics tracking of phone numbers Safe for commercial website embedding

Understanding WhatsApp Business Template Categories

Marketing Category

Marketing Templates

Promotional offers, festive announcements, product catalogs, and re-engagement campaigns.

Utility Category

Utility Notifications

Order confirmations, shipping tracking updates, billing invoices, and appointment reminders.

Auth Category

Authentication (OTPs)

One-time password delivery and secure account verification codes.

Service / Support

Customer Service Replies

Support ticket resolution, agent handoffs, and feedback review requests.

Frequently Asked Questions

Guidelines for drafting, approving, and sending WhatsApp Business message templates.

A WhatsApp Business Message Template is a pre-approved message format used by businesses on the official WhatsApp Business Platform (Cloud API) to initiate outbound notifications, alerts, and marketing campaigns to opted-in customers outside the 24-hour service window.

Related WhatsApp Business Tools

Complementary free tools to streamline your WhatsApp marketing workflow.

View All 17 Free Tools

Templates

WhatsApp Template Library

Searchable directory of 50+ high-converting WhatsApp business templates across marketing, orders, appointments, real estate, and retail.

Use Tool

Templates

WhatsApp Template Previewer

Preview WhatsApp Business messages inside a realistic mobile simulator. Test variable substitutions, quick replies, and CTA buttons before broadcasting.

Use Tool

Messages

WhatsApp Message Generator

Generate high-converting WhatsApp messages for sales, marketing, support, and appointments across English, Hindi, and Hinglish.

Use Tool

WhatsApp Business Growth

Manage your official WhatsApp templates in ChatGrow

Sync approved Meta Cloud API message templates directly inside ChatGrow. Broadcast campaigns to targeted customer segments and track delivery in real time.

Multi-Agent Team Inbox Official Cloud API Access Automated Chatbots Visual Sales CRM

Explore ChatGrow Book a Demo

Transparent Pricing →·CRM Features →·Cloud API Setup →·Contact Sales →

Connects with WhatsApp Cloud API · Designed for Modern Growing Teams